Land is a finite resource; land use affects the environment and the economy. Despite its importance, decisions on land use are not always being made using science-informed policy. This paper was developed from information presented at the ‘Collision of Land Use Forum’ in August 2010, and subsequent discussion. Recommendations include the establishment of a national Land Management Forum, a review of current guidelines for land use management, accommodation of natural capital and ecosystem services considerations in land use management processes, education of the importance of soil and land use in terms of economy and environment at all levels, and advocacy and debate to ensure both understanding and that science is the basis for creation of policy.